Influencers & media recorded during the 1 day engagement.
A distinctive brand, built for attention.
A luxury beachfront resort and dining destination in Dubai.
A focused brief for meaningful visibility.
Launch the Iftar buffet dining experience through a tightly curated influencer and media campaign.
ServiceInfluencer Marketing
ModelCampaign
Duration1 Day
ReachUAE Wide
Connected workstreams, one clear narrative.
The programme brought together complementary disciplines so visibility could build across planned announcements, campaign moments and proactive opportunities.
- 01Talent curation
- 02Media hosting
- 03Dining launch
- 04Content
- 05Amplification
- 06Reporting
Turning strategy into audience impact.
The campaign framework was translated into a focused programme shaped around the client, its audiences and the moments most likely to create meaningful attention.
- 01Talent curation
This workstream was planned and delivered as part of the integrated influencer marketing programme.
- 02Media hosting
This workstream was planned and delivered as part of the integrated influencer marketing programme.
- 03Dining launch
This workstream was planned and delivered as part of the integrated influencer marketing programme.
- 04Content
This workstream was planned and delivered as part of the integrated influencer marketing programme.
Performance measured through clear outcomes.
Thirty influencers and media reached 2.4 million people through 72 pieces of content, generating $536,000 in earned media value.
$536K
Reported earned value generated during the 1 day campaign.
Audience reach recorded during the 1 day engagement.
Earned value recorded during the 1 day engagement.